Designing Essential Eye Care Products for Blinkjoy

We worked with Blink Joy to design a series of eye masks and eye care products. Our approach was grounded in thorough research and prototyping. We explored a wide range of material samples to ensure the right fit and feel.

We worked with Blink Joy to design a series of eye masks and eye care products. Our approach was grounded in thorough research and prototyping. We explored a wide range of material samples to ensure the right fit and feel.

Material samples being evaluated during the development of Blinkjoy eye care products by Spitfire Industry
Fabric and material prototypes for Blinkjoy eye mask development, showing Spitfire Industry's research process
Close-up of material swatches tested for comfort and fit during Blinkjoy product development by Spitfire Industry

Rechargeable Heat Mask
This innovative mask leverages graphene thin-film heating technology to deliver precise heat to the meibomian glands, enhancing tear stability and offering relief from conditions like meibomian gland dysfunction (MGD). It features multi-zone temperature control, plush athleisure fabric, adjustable eye pieces that fit varying face shapes, and a cordless, rechargeable battery that lasts for four to five treatments.

Blinkjoy rechargeable heated eye mask with graphene heating technology for meibomian gland dysfunction treatment
Blinkjoy heated eye mask, designed by Spitfire Industry
Blinkjoy heated and hydrating eye mask product family showing consistent design language by Spitfire Industry

Hydrating Sleep Mask (2nd Gen)
This upgraded mask creates a moisture-rich environment over your eyes, preserving hydration throughout the night. With redesigned eye pieces that taper outward for improved comfort and tiny pressure relief vents to eliminate pressure buildup, it's designed to keep your eyes comfortable and hydrated. The mask also blocks 100% of light and adds no eye pressure, creating the perfect environment to soothe dry eyes while you sleep.

Blinkjoy hydrating sleep mask second generation shown in use, with redesigned eye pieces and light-blocking fit
Blinkjoy hydrating sleep mask worn overnight, creating a moisture-rich environment for dry eye treatment
Blinkjoy second generation sleep mask with all components and case

Electric Eyelid Brush

Designed for those who struggle with dry eyes, MGD, blepharitis, chalazions, or styes, this brush uses gentle sonic vibrations combined with soft silicone bristles to effectively scrub away dirt, microorganisms, and makeup from the lids and lashes. It's easy to use, easy to clean, and effectively cleans stubborn areas that fingers and lid wipes can't reach.

Blinkjoy electric eyelid brush with sonic vibration and silicone bristles for eyelid hygiene and MGD treatment with packaging
Blinkjoy eyelid brush detail showing silicone tip design for gentle cleaning of lids and lashes
Blinkjoy electric eyelid brush shown in use, designed for people with dry eyes, blepharitis, or MGD

Working on these products has been an exciting journey. If you would like to learn or buy some eyesore products, visit helloblinkjoy.com.

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We partner with startups and established brands to design cohesive, scalable product systems—from early concept through production.If you’re thinking about designing a product family or redefining your design language, we’d love to talk.
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